A lot of entrepreneurs do not understand the point in being cautiously optimistic. Great things will come but we'll never know when and in what manner. There's one deal that looks so good, it's going to buy you the ticket to riches and next thing you know, in a month before the deal is executed and agreement is signed, the client either pulled out or tell you a thousand reasons why the deal would not be through.
As a conclusion, do not give up and keep on trying. The more frequent you meet your prospects or service your clients, the more likely you are going to strike a couple of deals. So the remedy for the challenge above is not to being too hopeful on the client that it gives you a big deal. Target more clients who can give you deals, though not significant.
At the time of this writing, I came across a quote which best express the point I am delivering in this post.
"A strong person is the one who knows how to be quiet & shed a tear for a moment & then picks up his sword & fight again." ~Unknown
Very true to those who have been hopeful but disappointed.
Cheers!
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